If you haven’t already seen it YouTube has recently added two targeting features which enable advertisers to have more control on what videos their ads are placed on. Age restriction and video or channel URL restriction. Age restriction is not a self service feature, and will require you to work with your official Youtube representative but URL restriction is a feature you can enable yourself.
It’s pretty self explanatory:
- Age Restriction means companies that sell age sensitive products, such as alcohol, can ensure that minors do not see their ads.
Last night, “America’s Got Talent” was was turning Maestro Alexander Bui, a 16-year-old pianist from Egg Harbor Township, NJ, Jackie Evancho, a 10-year-old opera singer from Pittsburgh, PA, and Dan Sperry, a 25-year-old magician from Las Vegas, NV, and Kristina Young, a 22-year-old singer from Spearfish, SD into YouTube stars.
But there are some other YouTube stars who are monetizing their 15 minutes of fame day in and day out. Big time.
On July 30, YouTube increased the upload limit to 15 minutes. And I wondered, “Now, what can you do with the new 15-minute limit that you couldn’t do with the old 10-minute limit?“
According to The Associated Press, 80,000 videos have been submitted to YouTube.s “Life in a Day” project.
Now, all director Kevin Macdonald needs to do is turn the 4,600 hours of footage into a documentary film. The first step will be to cull down the raw material into just 100 hours of footage.
Then, Macdonald will boil that down into a final, feature-length film, that will premiere in January at the Sundance Film Festival and on the YouTube website.
According to The Associated Press, 80,000 videos have been submitted to YouTube.s “Life in a Day” project.
Now, all director Kevin Macdonald needs to do is turn the 4,600 hours of footage into a documentary film. The first step will be to cull down the raw material into just 100 hours of footage.
Then, Macdonald will boil that down into a final, feature-length film, that will premiere in January at the Sundance Film Festival and on the YouTube website.
According to The Associated Press, 80,000 videos have been submitted to YouTube.s “Life in a Day” project.
Now, all director Kevin Macdonald needs to do is turn the 4,600 hours of footage into a documentary film. The first step will be to cull down the raw material into just 100 hours of footage.
Then, Macdonald will boil that down into a final, feature-length film, that will premiere in January at the Sundance Film Festival and on the YouTube website.
On Tuesday, The Official YouTube Blog announced the launch of “Life in a Day,” a cinematic experiment that will attempt to document July 24, 2010. I emailed my daughter, who attends the Massachusetts College of Art and Design, because she documents all kinds of interesting things with her Flip Video Camcorder. But, then I wondered if any video marketers would capture a snapshot of their life on camera.
Yesterday, Judge Louis L. Stanton granted Google’s motion for summary judgment in Viacom’s lawsuit with YouTube. This means that the court has decided that YouTube is protected by the safe harbor of the Digital Millennium Copyright Act (DMCA) against claims of copyright infringement.
The decision reaffirms the established judicial consensus that online services like YouTube are protected when they work cooperatively with copyright holders to help them manage their rights online.
It’s a Saturday and it’s probably a sunny spring day outside. Unless you are in Australia… oh no, wait, scratch that… no change there
Either way, Saturdays mean we have another offbeat contribution from someone outside of ‘the industry’ to share their thoughts on our industry.
And.. if you find yourself bored at a bus stop, stuck inside doing laundry, or just “gotta knuckle down” and earn some cash today because you are one of the wicked ones who gets no rest…
…then you might wanna checkout or recap on some of the hottest search marketing strategies in the industry this week:
As it celebrates its 5th birthday, YouTube announced on its blog that it is now serving over 2 billion views per day to over 200 countries. It also gave a hint at future developments currently in the pipeline.
What’s In The Works
The company, which was acquired by Google for $1.65 billion in November 2006, ambitions to boost its search capacities “to make it even easier for you to sort through and find the videos that matter to you”.
Amid widely spread concerns over social media privacy, YouTube is trying to make the difference and make users feel more comfortable by launching its “Unlisted Videos” category.
Private
So far, the only possible way to grant people limited access to your videos was to mark those as “Private”. The people you give a sesame to for viewing the video would be given an url by YouTube directly and would have to have an account. In fact, this feature only allowed you to pick 25 happy fews and you video was still listed onto YouTube’s database.
