Seems if you are quick and have some clout or thought about the possibilities a few months in advance, Qatar’s winning of the 2022 World Cup host site could have been a traffic windfall for you too.
As was noted in the previous article, Qatar is the Google trending topic of the day. And the smart publishers over at the Huffington Post were very quick to get articles out about it to ride some of that traffic to their site. With Qatar, Qatar World Cup and Qatar Map three of the top 5 trending topics, the Huffington Post’s launch of a “Qatar MAP: World Cup Host Location, Pronunciation” article shows why they are one of the fast growing sites on the web.
Qatar, a small but oil-rich Middle Eastern nation, are topping Google’s search trends today, following the announcement of their successful bid to host the 2022 FIFA World Cup, Google Trends showed today.
Four of the top five trending results – including one misspelling – were about the country as it overcame the United States, Australia, South Korea and Japan to become the 2022 host nation for soccer’s eminent competition.
According to Heather Dougherty, Director of Research at Experian Hitwise, World Cup traffic increased 22 percent yesterday, June 23, 2010. The surge came on the heels of the USA victory over Algeria in the 2010 FIFA World Cup tournament.
Not that I’m obsessed with a sport that the rest of the world calls “football” or “futbol,” but check out these stats:
- US visits to soccer websites increased 22 percent on Wednesday (6/23/10) versus Tuesday (6/22/10). Visits were up 10 percent versus the previous Wednesday.
- US visits to Broadcast Media websites increased 6 percent on Wednesday versus Tuesday. Visits were up 8 percent versus the previous Wednesday.