Happy Mother’s day! You might be have a special day planned for your Mom, or, if not, today is the day you absolutely have to call her. No excuses. Yet, the obligatory phone-call might seem a little odd in this age of video-calling with Skype and always-on social updates of Facebook. Let’s not even discuss Twitter. I would guess that 99.9% of Moms have no idea what Twitter is all about.
Twitter has reported a new record for the highest sustained rate of tweets between 10:45 p.m. Sunday and 2:20 a.m. Monday. The news of the killing of Osama bin Laden generated an average of 3,000 tweets per second, peaking at 5,106 tweets per second at 11 p.m. — while this year’s Super Bowl, which previously held the sustained tweets record, saw 3,000 tweets per second for only 20 minutes.
New Year’s Eve in Japan still has the all-time tweets per second record of 6,939. Here’s a look at some where tweets per second peaked during other noteworthy news or sporting events:
Matteo Mucci asked SEW via Twitter, “what are the best 5 SEO Addons for Firefox 4?”
I thought it was an interesting question, so had a stab at the answer. I’m quite fond of all of these tools for their own specific purpose, so much so the list runs to 7 (rather than 5). Nonetheless, feel free to suggest any useful addons, bookmarklets, and plugins not listed.
Below are some of most useful Firefox Addons and plugins for an SEO and their day-to-day workflow.
1. SEOmoz’s Pro Toolbar, AdMax Toolbar, or SEOBook Toolbar
Tomorrow is the big day for the British royal couple, William and Kate, but don’t expect to see anyone tweeting live from Westminster Abbey.
Despite the #royalwedding trending on twitter today and the couple naturally embracing the online world via partnerships with Youtube, a Facebook page, FlickR account and two verified Twitter accounts (Clarence House and The British Monarchy); which all go to make this wedding “the first of the Internet age, where for the first time in thousands of years of royal history, the moment will be captured online and preserved forever”, Yahoo report that the event organizers have installed signal blocking technology at Westminster Abbey.
One of the sessions at SES Toronto 2011, Next Gen YouTube Marketing, will address questions like: “Do you really have to blend an iPhone or sit on a horse backwards pitching shower gel to have a successful video marketing campaign?” Well, June 14 is still a long ways off, but I’ve started to gather new examples of contagious viral videos that are being shared on Facebook, Twitter, and blogs.
Now, what I really hope to find are some successful video marketing case studies that can help Canadian marketers to boost their next video marketing projects to the next level. In the meantime, I’ve found five fabulous global viral ads that are worth sharing.
Seems Google is getting information about senior employees being recruited by Twitter, in order to make counter offers, TechCrunch reported.
Google offered about $150 million to keep two senior product managers offered the chief product role at Twitter earlier this year (though Business Insider claims those numbers are “tens of millions of dollars off” — but huge numbers regardless of the exact dollar figures).
“There’s lots to say about the statement Google is making with these counteroffers. “Don’t mess with us,” comes to mind. As well as “If you’re a Google employee and you aren’t out interviewing at Facebook, Twitter or Zynga you are a moron.”
Wanting to keep the tech industry in town, the city of San Francisco Board of Supervisors with an 8-3 vote approved a proposed tax break for growing companies, but especially Twitter, if the companies move or stay in the Mid-Market and Tenderloin districts west of downtown.
Twitter will not have to pay city taxes for new employees hired over the next 6 years, The company has about 650 employees at the facilities in the area but are looking to hire as many as 2,000 more employees in the coming years.
Far behind third-party tools, like Mr. Tweet, Twitter finally launches a user directory.
The Twitter blog posted an announcement of the new feature, entitled “Discover new accounts and search like a pro“, however the feature set is limited compared to the third party tools already out there. Nonetheless, with Twitter intending to own it’s own eco-system, it is a step in the right direction.
Twitter’s Suggestion Features are Just for Posterity
Users hoping to connect with the best authorities in their industries will be disappointed with the new Twitter follower suggestion feature.
Bing News is now streaming in twitter results on the search pages sidebar. They are now displaying relevant tweets in the news results. It seems as though they are using tweets from any profile that contain the keyword(s) in the search query. By clicking on the “more updates” link, it will bring you to the social search where you will see the full stream of related tweets.
Twitter has become a valuable asset for every news delivery business, however the relevancy of tweets in Bing News is only as good as the users on Twitter. If users are spamming a keyword, Bing is not going to catch it.
I was lucky enough to get tickets to the taping of The Colbert Report last night and was pleased to find they covered stories we had also covered here on SEW – namely International Women’s Day and Charlie Sheen’s plan to make money via Twitter. The episode also covers an interview with Dan Sinker, author of fake Twitter account @MayorEmanuel who successfully turned satire into cash for a good cause.
The segment on Charlie Sheen and celebrity product endorsements on Twitter is worth a giggle. Stephen Colbert suggests that Sheen is endorsing Naked Juice and DirecTV based on his twitpics, and jokes that he is endorsing Lithium too.
