Okay, so maybe Rupert Murdoch will get the last laugh. According to the headline of today’s post by Robin Goad, the Research Director at Hitwise UK, “Times Paywall traffic loss less than expected.”
Less than expected?
I expected the market share for The Times of London would go down after its controversial move to take their content behind a paywall and charge online consumers to read their content. And according to Hitwise UK, it has.
According to Heather Dougherty, Director of Research at Experian Hitwise, World Cup traffic increased 22 percent yesterday, June 23, 2010. The surge came on the heels of the USA victory over Algeria in the 2010 FIFA World Cup tournament.
Not that I’m obsessed with a sport that the rest of the world calls “football” or “futbol,” but check out these stats:
- US visits to soccer websites increased 22 percent on Wednesday (6/23/10) versus Tuesday (6/22/10). Visits were up 10 percent versus the previous Wednesday.
- US visits to Broadcast Media websites increased 6 percent on Wednesday versus Tuesday. Visits were up 8 percent versus the previous Wednesday.
Experian Hitwise today announced that Google accounted for 72.17 percent of all U.S. searches conducted in the four weeks ending May 29, 2010. Yahoo! Search, Bing and Ask received 14.43 percent, 9.23 percent and 2.14 percent, respectively.
In addition, search engines continue to be the primary way Internet users navigate to key industry categories. Comparing April 2010 with May 2010, Automotive, Business and Finance, Entertainment, News and Media, Shopping and Social Networking categories showed double-digit increases in their share of traffic coming directly from search engines.
Mark Hanson, Labour’s new media strategist and former associate editor of LabourHome.org, wangled me an invitation to a formal review of how digital media innovations had changed UK Election 2010. The invitation-only event was hosted by the Personal Democracy Forum (PdF) on the evening of May 13 and held in London at the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA).
I felt like a kid in a candy store.
The event was held at RSA House. Designed by Robert Adam in the early 1770s, the historic home of the RSA has been the intellectual and social home of some of the greatest thinkers and social activists since the Enlightenment.
Experian Hitwise today announced that “Facebook” was the top organic search term in the U.S. during the four weeks ending March 27, 2010. Overall, Facebook related terms accounted for eight out of 30 search terms across the three top 10 lists.
Image by SESConferenceSeries via Flickr
Yahoo! related terms accounted for six spots while MySpace related terms accounted for four of the top 30 search terms across the search engines. Other search terms that were among the top 10 organic searches for all three search engines include “Youtube” and “craigslist”.
I grew up in Buffalo, New York, and Detroit, Michigan. So, I learned at an early age about the similarities and differences between these cities in the United States and their next-door neighbors in Ontario, Canada. That one of the reasons why I’m already planning to go to SES Toronto 2010.
Image by SESConferenceSeries via Flickr
In a challenging economy, it is even more important to keep up-to-date with industry trends, see new products and services, and maintain and build relationships – all areas in which events provide significant value and efficiency. During a recovery, attending leading conventions and trade shows keeps executives informed and competitive.
Okay, so I’m a PC guy, not a Mac guy. But I’ve just seen a study from Experian Simmons that answers the question: Which markets are the biggest users of Apple products?
Image via Wikipedia
Experian Simmons looked at consumers’ propensity to own or use an iPod, iPhone or Mac computer by producing a ranking of the 206 Designated Market Areas® (DMAs) in the continental U.S.
Hey, if it matters whether you drink cola, pop, soda, or tonic, then it matters where the Apple products are concentrated. Who knows, I might be getting a iPad in the near future.
Experian Hitwise announced today that Google accounted for 69.97 percent of all U.S. searches conducted in the four weeks ending March 27, 2010. Yahoo! Search, Bing and Ask received 15.04 percent, 9.62 percent and 3.44 percent, respectively. The remaining 69 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.93 percent of U.S. searches.
Image via CrunchBase
In other news, Hitwise reported that longer search queries, averaging searches of five to more than eight words in length, were flat between February 2010 and March 2010. But, searches of eight or more words increased 1 percent.
Experian Hitwise today announced that Bing’s share of searches has increased for the third straight month.
Image by SESConferenceSeries via Flickr
In other news, Google accounted for 71 percent of all U.S. searches conducted in the four weeks ending Feb. 27, 2010. Yahoo! Search accounted for 15 percent. Bing accounted for 10 percent. And Ask.com received 3 percent. The remaining 73 search engines in the Hitwise Search Engine Analysis Tool accounted for less than 2 percent of U.S. searches.
Although marketers probably don’t need to change anything that they are currently doing because of the trends above, Hitwise reported another trend that may require some adjustments.
According to Experian Hitwise data released today, searches on Bing increased 5 percent and search on Ask increased 4 percent in January 2010, while searches on Google decreased 1 percent and searches on Yahoo! decreased 2 percent.
Image by SESConferenceSeries via Flickr
In terms of market share, Google accounted for 71.5 percent of all U.S. searches conducted in the four weeks ending Jan. 31, 2010. Yahoo! Search, Bing and Ask.com received 14.6 percent, 9.4 percent and 2.6 percent, respectively. The remaining 65 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.9 percent of U.S. searches.
