Saturday, June 6th, 2020

Matt Cutts, has confirmed Danny Sullivan’s report that Google and Bing use social signals as a ranking factor. In a video on Google Webmaster Schedule, Matt Cutts said: “I filmed a video back in May 2010 where I said that we didn’t use that as a signal, and at the time, we did not use that as a signal, but now, we’re taping this in December 2010, and we are using that as a signal.” A change has been suspected for awhile as earlier this year, Richard Zwicky, writing for SearchEngineWatch, also identified a patent that suggested that Google was…

After just under a year of public testing, Google is finally adding some flavor to its search engine and rolled out Caffeine, its “next-generation architecture” search indexing system. Caffeine should allow the company to deliver faster and more accurate results within an increasingly complex and demanding search environment….

Magnetic announced integration of its search data marketplace with leading ad networks on Monday. This partnership will enable display ad buyers on the Collective, interCLICK and Undertone ad networks to retarget users of second-tier search engines who have performed a search in the last 30 days….

BlogWire has launched the public beta version of Yes, obviously, the new community is designed to help the PR and marketers industries promote their news and products to bloggers who write on health/healthy/green living topics….

Google went through the trouble of putting out a quite detailed blog post yesterday to apologize for having collected “in error” Wi-Fi data in Ireland through its Google Street View cars, saying it “failed badly”. The search giant added that although it had collected data “samples”, it had not used it for any of Google’s service offers….