Wednesday, September 20th, 2017

The Boston Globe has just published it’s list of “The 25 most stylish Bostonians” and I’m not on it. And I’m starting to think that I may owe SEM industry observer, Meredith A.C. Roth, an apology….

Question: have you conducted a search recently on Facebook? And have you noticed that something different, something huge was happening? AllFacebook went as far as saying that the social site was “declaring war on Google.” So what is it all about? I’d personally call it “stealth search”, no less. Read on….

Expansion of feature allows national phone numbers irregardless of user location….

The new toolbar aids with viewing data….

New restrictions go into place at the end of the month….

Google AdWords has launched a new site where you can get training on their paid search platform. For FREE….

It must be partnership announcement day in the search industry. Earlier this morning Jonathan Allen reported on the new deal between Distilled and SEOMoz. Now, we’re getting word of a new partnership between Webtrends and Acronym Media. The two have paired up to provide software solutions to aid search marketers in managing and executing their efforts. “The need for marketers to easily optimize their content from a single platform while integrating with partners like Acronym Media will be a significant priority in the near future. Acronym Media understands the importance of bringing this philosophy together through search marketing and web…

It’s no secret that Google had a strong fourth quarter to end 2009. Their earnings last week showed it and we’ve already seen it in a report from Efficient Frontier. Taking a look at two more quarterly reports, from Adgooroo and SearchIgnite, we see more of the same. Google continues its dominance in search advertising. Adgooroo SearchIgnite Despite Bing’s steady gains in search query share since launch, they don’t seem to be capturing the hearts of advertisers. From speaking with advertisers, the problem seems to be AdCenter, which is frustrating on many levels for those with bucks to spend. Additionally,…

If search ads for mobile search on full internet browsers is part of your overall search campaign, you’ll be glad to know that Google AdWords is providing additional targeting for those ads. Now, you can target via device and carrier. Just want to target iPhone users? There’s a target for that. Right now, it looks like you can only target Android, iPhone/iPod Touch, and Palm Web/OS devices. For carriers, you can target various telcos in the U.S. and Canada. In the U.S., you can target Verizon, Spring, Nextel, T-mobile, AT&T, Metro PCS and Cricket. In Canada, you can target Rogers,…

Both Anchor Intelligence and Click Forensics released their quarterly click fraud reports this week. Each report showed the click fraud rate rising in the fourth quarter of 2009, compared to the previous quarter. Click Fraud Rates Anchor Intelligence saw the attempted click fraud rate increase from 18.6% in Q3 2009 to 25.7% in Q4 2009. Anchor Intelligence defines attempted click fraud as those with malicious intent. Click Forensics saw the click fraud rate increase from 14.1% in Q3 2009 to 15.3% in Q4 2009. The click fraud rate in Q4 2008 was 17.1%. Click Fraud Origins Anchor Intelligence listed the…