Friday, September 10th, 2010

Recently, Google launched Place Pages, where you can find a bunch of info on a local business on single page. You can find these pages when you search on Google Maps.

So, it’s not that far of a stretch that Place Pages are now being added to Google Earth. If you’re not familiar, Google Earth is a 3D version of Google Maps. You download it onto your computer to use it.

In Google Earth, Place Pages appear directly in the window, so as not to disrupt your virtual traipsing.

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Image via Google LatLong blog

Over 100,000 business have been selected as “Favorite Places in Google.” Over 9,000 cities and towns in all 50 U.S. states are included. The businesses are being sent decals they can place in their storefront windows. The decals include a barcode, known as a QR code, that can be scanned by smartphones, including iPhone, Android, and BlackBerry.

When the QR code is scanned, it will take the user directly to the business’s Place Page on Google Maps. There you can get coupons, read reviews and star it for future reference.

In September, Google launched Place Pages, which aggregate content to give a fuller listing for local content in Google Maps.

Ads appear on those Place Pages and now AdWords users can see if their ads are appearing on them. The data is included on Placement Performance reports.

You can’t currently bid for an ad to be placed on a Place Page, but Google says bidding higher will increase your chances of appearing on them.

Google Maps has launched a new feature called Place Pages. It aggregates a bunch of content for a given search result and places it on a single page. So, if you do a search for a local establishment, you can see user reviews, a map and details about the business such as phone, address and hours.

Bing and Yahoo! already do the same thing with their local search results. Ask.com does something similar by incorporating Citysearch. Here’s what Google’s version looks like:

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