Friday, May 29th, 2020

The two leading online measurement companies are in court fighting over patent infringements, the Wall Street Journal reported. “ComScore filed a counter suit against Nielsen Holdings and its Netratings division in a United States District Court alleging infringement of patent rights, comScore revealed in a regulatory filing on Tuesday. Nielsen is claiming that comScore violated its patent rights and filed a lawsuit on March 16 in a U.S. District Court..”…

Recently, The Nielsen Company reported that 143.9 million unique viewers in the U.S. had streamed online video in January 2011. A few days later, comScore Video Metrix reported that 171.2 million unique viewers in the U.S. had watched online video content that month….

Research firm Nielsen has released a study on how Americans spent their online time in June. Here are the main findings worth making a note of….

TV, video, iPads and all… we’re undoubtedly in an interactive age. Fine, that’s a given. How about those trends that seem to obsess marketers? Nielsen says that nearly 40% of people use TV and the web simultaneously each week in the U.S…. Marketers are running for that population. But what about the ‘cord-cutting’ phenomenon? And speaking of cutting cord (two words, this time), what do we know about the watching habits of Generation Y and its likely impact on consumption?… Read on….

TV, video, iPads and all… we’re undoubtedly in an interactive age. Fine, that’s a given. How about those trends that seem to obsess marketers? Nielsen says that nearly 40% of people use TV and the web simultaneously each week in the U.S…. Marketers are running for that population. But what about the ‘cord-cutting’ phenomenon? And speaking of cutting cord (two words, this time), what do we know about the watching habits of Generation Y and its likely impact on consumption?… Read on….

Meanwhile, Bing gains 1.5 share….

Social mom is the new soccer mom….

Vancouver 2010 has people tuning into the tube and updating their networks at the same time….

The loss comes at the advantage to several smaller players….

Google and AOL are up while Yahoo!, Bing and Ask.com are down from November in Nielsen’s December 2009 search rankings. But let’s face it, AOL is fueled by Google, so pretty much all of the gains belong to Google. When you compare year-over-year numbers, things are pretty much abysmal for everyone but Google, who gained, and Bing, which remained steady. Here are the stats from November: Here are the stats from December 2008….