Saturday, July 11th, 2020

It’s time to get down and dirty… with data. We have Bryan Eisenberg moderating this session, and you will respect his authority. The speaker line-up is just as impressive: aimClear’s Marty Weintraub, ROI Lab’s Tami Dalley, and SiteLogic’s founder Matthew Bailey….

Has everyone recovered from lunch? If not, don’t fall asleep quite yet. Next up, we’ve got John Marshall, who is always on the quest for meaningful numbers. He’s also British (just saying). He’s moderating some heavyweights today: The brilliant Ray “Catfish” Comstock (SEO Director of Business Online), Richard Zwicky (Founder of Enquisite) and Jon Glick (VP of Become.com)….

A poll by Harris Interactive for Buddy Media showed that brands are hampered by finding the right ROI metrics in their adoption of social media campaigns to reach locally, on a global scale. Highlights from the poll results are as follow….