Friday, October 31st, 2014

In nine days exactly, the World Cup kicks off in South Africa and already, the event is starting to shape the UK search landscape….

Experian Hitwise today announced that “Facebook” was the top organic search term in the U.S. during the four weeks ending March 27, 2010. Overall, Facebook related terms accounted for eight out of 30 search terms across the three top 10 lists….

Experian Hitwise announced today that Google accounted for 69.97 percent of all U.S. searches conducted in the four weeks ending March 27, 2010. Yahoo! Search, Bing and Ask received 15.04 percent, 9.62 percent and 3.44 percent, respectively. The remaining 69 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.93 percent of U.S. searches….

Google News is worse than average for sticky traffic….

Five years ago in February 2005, according to legend, the idea of YouTube was born after Chad Hurley and Steve Chen experienced difficulty sharing videos that had been shot at a dinner party at Chen’s apartment in San Francisco….

Yesterday, we learned that Google gained while the other lost search market share in Nielsen’s December 2009 rankings. That scenario played out in Hitwise’s data for the same month. Here’s how the search engines are doing, broken down by certain verticals: Hitwise also released data on the percentage of clicks according to length of query….

After years of speculation, Apple is finally expected to unveil its new tablet product at the end of the month. There is great anticipation over the new device, with rumors, predictions and punditry littering the blogosphere. Apple fanboys and girls can’t get enough. They’re turning to the search engines to gobble up any ounce of information about the new gadget. Hitwise has the data:…

If you uploaded pictures of your family on Christmas Day to Facebook – or updated your status to dish on all your new goodies – you weren’t alone. For the first time ever, Facebook ousted Google for most visited site in a day. Or at least, so tweeted Hitwise. It makes sense. No longer were people frantically searching for presents. The big day arrived and it was time to be social, not searching. via Mashable…

Hitwise is sharing some pretty interesting data about online searches for offline actions. Querying “printable coupons” and “store locator” have soared in recent weeks. Last year a similar soar occurred, and while the searches dipped after the holidays – a lift remained and stabilized. This new spike is exceeding last year’s spike in a big way. It will be interesting to see if another lift remains after the inevitable post-holiday drop-off. I’m guessing it will and you’ll definitely want to have pages optimized for coupons and store locations if you haven’t done so….

Hitwise has released data showing how the term “free shipping” trends over time. Not surprisingly, it tends to spark just before the holidays. Notice how the term spikes even higher as the years go by. Also, Hitwise says the peak for “free shipping” when online consumers are looking for great post-holiday deals….