Monday, November 18th, 2019

We learned last year that site speed is a ranking factor. Back in March, Google released page speed in Google Developer Tools. Now, Google has released a Site Speed report in Google Analytics. The Site Speed area can only been seen using the new Google Analytics (GA), and only if you turn it on. You’ll find it located under the Content heading….

The Google Analytics blog has announced the availability of the Google Analytics SDK for iOS devices. The iOS SDK joins the Android SDK announced last year….

According to Google’s Webmaster Central blog, site owners now have the ability to link verified sites using Webmaster Tools to an Analytics profile used by the same Google account. According to the post, this will enable your Analytics profiles to be accessible from within Webmaster Tools. For the really anxious, the how-to instructions for linking are included below….

There will be a new product launch by Acquisio this morning at SES Toronto 2010. The PPC management software provider is expected to announce a full integration between the Acquisio SEARCH ad management platform and Google Analytics….

Conversion Conference is just around the corner. I am proud to be chairing the first conference devoted exclusively to online conversion. It will be held on May 4-5, 2010 at the luxurious Fairmont Hotel in San Jose. Join over 40 thought-provoking speakers including keynotes Bryan Eisenberg, Jakob Nielsen, and me for a dynamic two-day event. Network with over 500 peers at the parallel eMetrics Marketing Optimization Summit. Over 26 hard-hitting sessions (see agenda) will keep you on the cutting edge. Whether you are looking for the psychology of persuasion, graphic design, copywriting, usability, landing page testing & tools, or best…

The move encourages federal websites to utilize cloud-based apps….

Google Analytics is now available in six additional languages. They are: Bulgarian, Catalan, Greek, Lithuanian, Slovak and Vietnamese. The total number of languages available in Google Analytics is now 31. If you wish to switch languages in Google Analytics, simply look for the language menu in the top right corner of the login page….

The search community is doing well on the Google Analytics IQ test. A little too well. It’s apparently so easy, that Google is raising the score required to be classified as Google Analytics qualified. Previously set at a generous 75%, the new passing score is now set at 80%. This does *not* apply retroactively. If you previously passed at a score between 75-80, your qualification remains intact. But you will be required to score 80%+ on your renewal. So cram just a little bit more next time you take the Google Analytics IQ test!…

Image by SESConferenceSeries via FlickrBack on January 12, 2010, Avinash Kaushik, co-founder of Market Motive Inc. and best-selling author of Web Analytics: An Hour A Day, was the featured presenter on an SES Webcast about Analytics 2010 – Driving the data! Now, I did happen to mention in a blog post about the event that Kaushik would be giving out six free copies of his newest book, “Web Analytics 2.0,” to the participants who ask the most compelling questions during the webcast. So, maybe I’m partially to blame for what happened next. His webcast was a big success. And in…

Image by SESConferenceSeries via FlickrAvinash Kaushik, author, blogger, and Analytics Evangelist for Google, is one of my heroes. And he’s giving the morning keynote at SES London 2010 as well as one of the keynotes at SES New York 2010. If you want to learn web analytics the right way, I strongly recommend that you read “Web Analytics: An Hour a Day” by Kaushik (Sybex, 2007). His thought-provoking analysis of the challenges and opportunities facing today’s web analytics challenges conventional wisdom and debunks popular myths. And Kaushik has a new book that has just been published that is entitled Web…