Wednesday, July 15th, 2020

The two leading online measurement companies are in court fighting over patent infringements, the Wall Street Journal reported. “ComScore filed a counter suit against Nielsen Holdings and its Netratings division in a United States District Court alleging infringement of patent rights, comScore revealed in a regulatory filing on Tuesday. Nielsen is claiming that comScore violated its patent rights and filed a lawsuit on March 16 in a U.S. District Court..”…

With SES London 2011 just around the corner, comScore today announced that 34.7 million Internet users in the U.K. watched 6 billion videos in November 2010. That’s an average of 173 videos a month per British viewer.*…

comScore’s September U.S. search market share numbers are out. Google, which has dropped share or remained steady pretty much for the last year, made some slight gains. Meanwhile, Yahoo took a hit and Bing held steady….

Fully embracing HTML 5, the IE9 beta was launched yesterday, and the Bing team says their goal is to provide a “very rich” and “visually appealing search experience.” Some of the new search features: Query to Results: Smoother transitions from search page to results. There is no more flickering. Images, Videos, Text: Previews are bigger, bolder and easier to trigger. Quick Tabs/Visual Search: A more “application-like” experience. Scrolling: Related searches, search history, and search box are locked in place as you scroll. “Jump List”: A pre-programmed list lets you jump to your most important search tasks, from shopping and travel…

Google sites remained the most visited in the U.S. during the month of June but Yahoo is closing in on its rival, comScore’s numbers show….

According to comScore, social networking sites reach a higher percentage of women than men globally, with 75.8 percent of all women online visiting a social networking site in May 2010 versus 69.7 percent of men. This is just one of the highlights of a global report released today by comScore on women’s online usage entitled, Women on the Web: How Women are Shaping the Internet….

This afternoon, comScore announced the introduction of Video Metrix 2.0, the next generation of comScore’s online video measurement service. The new service offers several enhancements – including reporting of online video ad impressions – designed to better align with the today’s evolving online video landscape….

Okay, so this seems more like a continuing trend than breaking news. But the comScore Video Metrix service today reported that 183 million U.S. Internet users watched online video during May 2010. But the new news is that achieved record levels of viewing activity during the month with an all-time high of 14.6 billion videos viewed and surpassing the threshold of 100 videos per viewer for the first time….

comScore today released a report of the top U.S. online newspaper groups based on the comScore Media Metrix service. The newspaper category represents the first site category for which each of the top ten ranked entities has transitioned to the comScore Media Metrix 360 (Unified Digital Measurement) methodology….

While social networking gained the most penetration in U.S. mobile market use in April, searches also recorded hefty increases, both via apps and browsers, according to freshly released comScore data….