Friday, July 30th, 2010

Women More Likely to Get Social on Mobile

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Social mom is the new soccer mom.

Nielsen Online has released new data on mobile social networking use. Women get social on their mobile phones more than men. Also, the 35-54 age set is using mobile social the most, with 25-34 coming in at a very close second.

nielsengendersocialmobile0310.png

nielsenagesocialmobile0310.png

The age thing makes sense to me. But I could have sworn that more men use social networks on mobile than women. Maybe it’s just in my area. What has been your experience? Share in the comments below.

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Related posts:

  1. comScore Finds Social Networking Sites Reach Higher Percentage of Women than Men
  2. U.S. April Mobile Searches Get 90% Boost Via Apps, 50% Via Browsers; Social Networking Still Biggest
  3. MSN to Launch Online Lifestyle Site Targeted at Women
  4. Social Networking Scores Biggest Rise in Q1 U.S. Mobile Use
  5. Econsultancy Research Finds Email Beats Social Media for Consumer Attention

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