Tuesday, November 12th, 2019

Google Brings Click to Call to Mobile Ads

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If you have an campaign set up to reach searchers using ’s mobile search, you’ve got a new feature to enhance your efforts. Google is enabling click-to-call phone numbers in the ads that appear on mobile web browsers.

Smartphones allow users to click on phone numbers and a call is automatically generated. If a smartphone user is searching for a local pizza place on their mobile device, then they can now simply click on the phone number and order up their favorite pie.

Google’s mobile click-to-call ads are generated based on location. So if your company is a chain, an ad will be served up with the closest location to a user – and will contain the appropriate phone number.

In order to add click-to-call in mobile AdWords ads, simply set up location extensions and add your business phone number. Then make sure your campaign is set up to appear on mobile devices with full Internet browsers. The video below shows you how it’s done so you’ll know what to do when you’re in AdWords:

Related posts:

  1. Google Voice Now Available with Current Mobile Phone Number
  2. Google Mobile App for Windows Mobile Updated with My Location, Search Features
  3. Google AdWords Enables Mobile Device and Carrier Targeting, Plus Special Link for Mobile Apps
  4. Google Syncs Mobile and Desktop Searches
  5. Google Optimizes Mobile Search Suggestions Based on Location

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