Saturday, September 4th, 2010

Beer Advertising 101: Don’t Eat the Yellow Snow

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It used to be so simple: If an agency pitched an idea a client didn't like, the idea went away forever. Now, however, the rejected ideas that clients thought they had vanquished forever aren't so easy to kill. Like this one for Miller Lite.


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  4. The Onion: Pepsi to Cease Advertising
  5. Google Looks at New Frontiers in Display Advertising Measurement

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